A Greater Victoria ice cream maker is gathering praise online for coining the the term growthflation in an increasingly shrinkflation world 香蕉视频直播� by evading the tax.

香蕉视频直播淲hile other companies are shrinking product size down, we香蕉视频直播檝e invented Growthflation which we think is so much better,香蕉视频直播� 49 Below announced on social media.

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Prices on pints have frozen in place since Dan Edler started the boutique business in 2015 香蕉视频直播� delivering ice cream to the door. As prices keep rising, so do costs of making ice cream. So when it came time to adjust pricing, 49 Below thought outside the box.

Instead of making smaller tubs for the same price, or simply increasing the price, the company shifted from 473ml to 500ml packages.

香蕉视频直播淎ccording to the government, this changes our ice cream from a 香蕉视频直播榮ingle-serving香蕉视频直播� snack to a grocery item, which means no more tax,香蕉视频直播� 49 Below wrote. 香蕉视频直播淵ou香蕉视频直播檒l now receive more ice cream for the same cost at the till, and we have more flexibility to cover our rising costs. It香蕉视频直播檚 a win-win-win-win situation.香蕉视频直播�

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Buy the pints at the shop 2575 Cadboro Bay Rd. in Willows Plaza or several markets in Greater Victoria.

Find a full list at .

They香蕉视频直播檙e quick to add a caveat: 香蕉视频直播淣ow, don香蕉视频直播檛 worry, the government can香蕉视频直播檛 dictate how you enjoy your pint. Go ahead, get a little crazy, it香蕉视频直播檚 still snack size if you believe it is.香蕉视频直播�