If you香蕉视频直播檙e looking for a permanent reminder of Taylor Swift香蕉视频直播檚 Era香蕉视频直播檚 Tour concerts in Vancouver, long after the friendship bracelets have been traded, tattoo artist Jen Van Houten literally has you covered.
She香蕉视频直播檚 offering themed tattoos including red lipstick, paper airplanes, a 香蕉视频直播淜arma香蕉视频直播 cat and a slithering snake 香蕉视频直播 all knowing references for true Swifties 香蕉视频直播 at all-day promotions at Thousand Sunny Studio on Pender Street on Friday and Saturday.
Customers will have to choose from pre-made designs to maintain a tight schedule allowing just 20-30 minutes for each tattoo.
Van Houten said she wanted to provide fans with an indelible memento of the shows.
香蕉视频直播淭aylor Swift has created such a huge community among so many different people,香蕉视频直播 she said.
Thousand Sunny is among an abundance of businesses offering Swift-inspired promotions in Vancouver to mark her shows on Friday, Saturday and Sunday nights, closing out her blockbuster world tour.
You could enjoy a Swift-themed ice cream 香蕉视频直播 香蕉视频直播淐hai Sugar Cookie (Taylor香蕉视频直播檚 Version)香蕉视频直播 香蕉视频直播 at Rain or Shine in Kitsilano, and a Swift-themed cocktail or meal at a number of bars and restaurants, before catching a Swift-themed drag show on Main Street.
Jarrett Vaughan, an adjunct professor at the University of British Columbia香蕉视频直播檚 Sauder School of Business, said such promotional events provide a 香蕉视频直播渟pectacular opportunity香蕉视频直播 to reach current and new customers.
香蕉视频直播淎s an entrepreneur, what you香蕉视频直播檙e often looking for is unique opportunities to capitalize on business, and it香蕉视频直播檚 not often where a whole city kind of comes together to celebrate something,香蕉视频直播 he said.
香蕉视频直播淚t香蕉视频直播檚 not frequent that we have the Invictus Games or the Olympics or FIFA or, in this case, Taylor Swift, where there香蕉视频直播檚 such a strong movement, a cultural movement, almost near adoration or worship towards Taylor Swift that the whole city can get behind.香蕉视频直播
About 160,000 people are expected to attend the three sold-out shows at BC Place, and tourism organization Destination Vancouver has said Swift香蕉视频直播檚 shows will bring an estimated $157-million economic impact to the city.
Vaughan said he doesn香蕉视频直播檛 think most businesses are primarily focused on maximizing profits.
香蕉视频直播淩ather, they香蕉视频直播檙e focused on maximizing value for their customer base, and the result of that often is an increase in profitability,香蕉视频直播 he said.
B.C.-based athletic clothing retailerLululemon is another company offering deals to Swift fans.
Regional manager Katelynne Katona said the company is offering gifts of a clear belt bag and a friendship bracelet for the first few hundred fans who visit Lululemon香蕉视频直播檚 Robson or Pacific Centre stores on Friday.
The clear bag might come in handy as BC Place says any bags brought into Eras Tour shows must be transparent and no larger than 12 inches square.
Bars and nightclubs are embracing the moment, hosting Swift-themed dance parties, karaoke nights, sing-alongs, or bingo.
The American on Main Street is one of several Vancouver locations hosting a Taylor Swift drag show.
香蕉视频直播淲e just thought, what better time to do a Swiftie-themed drag brunch than when Taylor is in town,香蕉视频直播 said Pyper Geddes, the bar香蕉视频直播檚 events manager.
The bar, which has partnered with local drag queen Alma Be for about a year, has also hosted Swift-themed bingo and karaoke this week. Sunday香蕉视频直播檚 noon show will be narrowly focused on Swift香蕉视频直播檚 香蕉视频直播淩eputation香蕉视频直播 era, Alma Be香蕉视频直播檚 favourite.
香蕉视频直播淚t just obviously makes sense geographically for us to cater to people who will be attending the event, but also to cater to (the bar香蕉视频直播檚) target market, which tends to be a little bit on the younger side (and) heavily influenced by pop culture and pop music,香蕉视频直播 said Geddes.
Vaughan said Swift香蕉视频直播檚 shows were a rare marketing opportunity.
香蕉视频直播淚 don香蕉视频直播檛 think that we香蕉视频直播檝e seen something like this 香蕉视频直播 aside from global sporting events or the Stanley Cup Finals in Vancouver over a decade ago 香蕉视频直播 where we have such a cultural movement, almost like a cult-like experience for the fans,香蕉视频直播 he said.
He said Swiftmania also had the added value of teaching young fans about the possibilities of such entrepreneurship, calling it 香蕉视频直播渁n amazing opportunity.香蕉视频直播
Tattooist Van Houten, a Swift fan herself, said she might make her Swift promotion available on Sunday, depending on demand.
She said a tattoo was another way to bring Swift fans together.
香蕉视频直播淎nd that香蕉视频直播檚 the fun part about tattoos is you can you walk down the street, and you see something on somebody and recognize it, and stop them and you talk to them, and it creates kind of a sense of community.香蕉视频直播